{"id":2801,"date":"2024-07-12T10:13:19","date_gmt":"2024-07-12T08:13:19","guid":{"rendered":"https:\/\/osuonomio.com\/?post_type=works&p=2801"},"modified":"2024-07-12T13:21:30","modified_gmt":"2024-07-12T11:21:30","slug":"la-sportiva-radio","status":"publish","type":"works","link":"https:\/\/osuonomio.com\/en\/lavori\/la-sportiva-radio\/","title":{"rendered":"La Sportiva Radio"},"template":"","client":[40],"typology":[42,27],"class_list":["post-2801","works","type-works","status-publish","hentry","client-la-sportiva","typology-brand-radio","typology-sound-branding"],"acf":{"info":{"client":"","title":"La Sportiva | LUT 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quattro giorni di palinsesto serrato dove i temi e le dinamiche hanno fatto in modo che la radio crescesse di giorno in giorno negli ascolti delle persone.\nIl giovanissimo (e superdinamico) team laspo capitanato da Fabio Parisi si \u00e8 buttato nella mischia senza paura e con grande professionalit\u00e0 producendo vocali e contenuti che hanno permesso alla Radio di interagire in diretta con la gara, i Social e il pubblico presente lungo tutto il percorso.\n\nL\u2019alchimia tra Jono e Walter e le storie raccontate da chi ci \u00e8 venuto a trovare nel box hanno fatto tutto il resto, \n\n\u00e8 stato meraviglioso!\nGrazie ","caption":"LaSportiva Radio @ Lavaredo Ultra Trail\n\ntra il 26 e il 30 giugno scorso abbiamo costruito per La Sportiva una radio temporanea in lingua inglese.\n\nLa Radio \u00e8 stata pensata per per aggiornare la community del trail running in tutto il mondo sull\u2019andamento della Lavaredo Ultra Trail e nello stesso tempo raccontare la gioia e i retroscena del correre le lunghe distanze in montagna.\n\nAbbiamo trasmesso la radio LIVE in streaming Video sui canali di La Sportiva e di Lavaredo Ultra Trail in un format contaminato dove la grammatica radiofonica e quella del Podcast intervista si sono mescolati dando vita ad una narrativa capace di essere tecnica, emotiva e sportiva nello stesso momento.\n\nGli amici di Spiagames hanno progettato un box radio perfettamente insonorizzato dove gli host Jonathan Wyatt (una leggenda della corsa in montagna: 7 volte campione del mondo di mountain running e due volte olimpionico per la nuova Zelanda) e lo speaker americano Walter Krause hanno parlato della gara e delle performances, ma soprattutto hanno svelato le storie incredibili che si celano dietro a queste gare avvincenti e durissime. \n","name":"bozza_logo_lasportivaradio","status":"inherit","uploaded_to":2801,"date":"2024-07-12 08:00:40","modified":"2024-07-12 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Sportiva Radio Box Lavaredo Ultra Trail LUT","author":"2","description":"","caption":"","name":"box_ok","status":"inherit","uploaded_to":2801,"date":"2024-07-12 09:04:26","modified":"2024-07-12 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Sportiva LUT HQ"},{"acf_fc_layout":"image","file":{"ID":2807,"id":2807,"title":"TappiRadio_2_1920x1080","filename":"TappiRadio_2_1920x1080.jpg","filesize":334929,"url":"https:\/\/osuonomio.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2024\/07\/12112609\/TappiRadio_2_1920x1080.jpg","link":"https:\/\/osuonomio.com\/en\/lavori\/la-sportiva-radio\/tappiradio_2_1920x1080\/","alt":"Abbiamo trasmesso la radio LIVE in streaming Video sui canali di La Sportiva e di Lavaredo Ultra Trail in un format contaminato dove la grammatica radiofonica e quella del Podcast intervista si sono mescolati dando vita ad una narrativa capace di essere tecnica, emotiva e sportiva nello stesso momento. Gli amici di Spiagames hanno progettato un box radio perfettamente insonorizzato dove gli host Jonathan Wyatt (una leggenda della corsa in montagna: 7 volte campione del mondo di mountain running e due volte olimpionico per la nuova Zelanda) e lo speaker americano Walter Krause hanno parlato della gara e delle performances, ma soprattutto hanno svelato le storie incredibili che si celano dietro a queste gare avvincenti e durissime. Dentro il box di La Sportiva Radio abbiamo riso, ci siamo emozionati, e ci siamo lasciati ispirare dagli atleti, i product designer, i nutrizionisti, le famiglie, e tutte le persone pazzesche che stanno dietro le quinte a far funzionare questo mondo incredibile. La Radio \u00e8 un collettore emotivo eccellente; l\u2019intervista, quando \u00e8 condotta bene e con la giusta sensibilit\u00e0, diventa il mezzo perfetto per scoprire le storie incredibili che ogni persona si porta dietro e dentro.","author":"2","description":"abbiamo costruito insieme al team Laspo quattro giorni di palinsesto serrato dove i temi e le dinamiche hanno fatto in modo che la radio crescesse di giorno in giorno negli ascolti delle persone.\nIl giovanissimo (e superdinamico) team laspo capitanato da Fabio Parisi si \u00e8 buttato nella mischia senza paura e con grande professionalit\u00e0 producendo vocali e contenuti che hanno permesso alla Radio di interagire in diretta con la gara, i Social e il pubblico presente lungo tutto il percorso.\n\nL\u2019alchimia tra Jono e Walter e le storie raccontate da chi ci \u00e8 venuto a trovare nel box hanno fatto tutto il resto, \n\n\u00e8 stato meraviglioso!\nGrazie ","caption":"LaSportiva Radio @ Lavaredo Ultra Trail\n\nLa Radio \u00e8 stata pensata per per aggiornare la community del trail running in tutto il mondo sull\u2019andamento della Lavaredo Ultra Trail e nello stesso tempo raccontare la gioia e i retroscena del correre le lunghe distanze in montagna.\n\nSotto la regia di Emanuele Lapiana ","name":"tappiradio_2_1920x1080","status":"inherit","uploaded_to":2801,"date":"2024-07-12 09:26:08","modified":"2024-07-12 09:27:03","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/osuonomio.com\/wp-includes\/images\/media\/default.png","width":1920,"height":1080,"sizes":{"thumbnail":"https:\/\/osuonomio.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2024\/07\/12112609\/TappiRadio_2_1920x1080-150x150.jpg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/osuonomio.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2024\/07\/12112609\/TappiRadio_2_1920x1080-300x169.jpg","medium-width":300,"medium-height":169,"medium_large":"https:\/\/osuonomio.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2024\/07\/12112609\/TappiRadio_2_1920x1080-768x432.jpg","medium_large-width":768,"medium_large-height":432,"large":"https:\/\/osuonomio.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2024\/07\/12112609\/TappiRadio_2_1920x1080-1024x576.jpg","large-width":1024,"large-height":576,"1536x1536":"https:\/\/osuonomio.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2024\/07\/12112609\/TappiRadio_2_1920x1080-1536x864.jpg","1536x1536-width":1536,"1536x1536-height":864,"2048x2048":"https:\/\/osuonomio.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2024\/07\/12112609\/TappiRadio_2_1920x1080.jpg","2048x2048-width":1920,"2048x2048-height":1080}},"label":"Tommy Caldwell"}]},{"acf_fc_layout":"quote","quote":{"size":"medium","title":"LaSportiva Radio @ Lavaredo Ultra Trail","text":"","button":{"label":"","link":"","new_tab":false},"options":{"dark_mode":"dark","full_height":false}}},{"acf_fc_layout":"quote","quote":{"size":"medium","title":"","text":"

 <\/p>\n

During the Lavaredo UltraTrail 2024, We built an English-Speaking radio Station for La Sportiva; La Sportiva Radio was designed to update the trail running community around the world on the progress of the Lavaredo Ultra Trail and at the same time tell the joy and background of running long distances in the mountains.<\/p>\n

We broadcast the radio LIVE in streaming Video on the La Sportiva<\/a> and Lavaredo Ultra Trail channels in a contaminated format where the radio grammar and that of the Podcast interview are mixed together, giving life to a narrative capable of being technical, emotional and sporting at the same time .<\/p>\n

SpiaGames<\/a> designed a perfectly soundproofed radio box where the hosts Jonathan Wyatt (a mountain running legend: 7-time mountain running world champion and two-time Olympian for New Zealand) and the American speaker Walter Krause talked about the race and performances, but above all they revealed the incredible stories that lie behind these exciting and tough races.<\/p>\n

Inside the La Sportiva Radio box we laughed, we got excited, and we let ourselves be inspired by the athletes, the product designers, the nutritionists, the families, and all the crazy people who are behind the scenes to make this incredible world work.<\/p>\n

Radio is an excellent emotional collector; the interview, when conducted well and with the right sensitivity, becomes the perfect means to discover the incredible stories that each person carries with them and inside them.<\/p>\n

Under the direction of Emanuele Lapiana, together with the Laspo team, we built four days of tight programming where the themes and dynamics ensured that the radio grew in people’s listening every day.
\nThe very young (and super-dynamic) laspo team led by Fabio Parisi threw themselves into the fray without fear and with great professionalism, producing vocals and content that allowed the Radio to interact live with the race, social media and the public present along the entire route .<\/p>\n

The chemistry between Jono and Walter and the stories told by those who came to visit us in the garage did everything else,<\/p>\n

it was wonderful!
\nThank you<\/p>\n","button":{"label":"La Sportiva - LUT","link":"https:\/\/lavaredo.utmb.world\/it","new_tab":true},"options":{"dark_mode":"light","full_height":false}}},{"acf_fc_layout":"gallery","slides":[{"acf_fc_layout":"image","file":{"ID":2805,"id":2805,"title":"LUT_Krupicka","filename":"LUT_Krupicka.png","filesize":4814686,"url":"https:\/\/osuonomio.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2024\/07\/12111756\/LUT_Krupicka.png","link":"https:\/\/osuonomio.com\/en\/lavori\/la-sportiva-radio\/lut_krupicka\/","alt":"Anton Krupicka, Jonathan Wyatt, Walter Krause nel box di Lasportiva Radio alla LUT 2024","author":"2","description":"Branded Podcast, branded Radio, ","caption":"oSuonoMio ","name":"lut_krupicka","status":"inherit","uploaded_to":2801,"date":"2024-07-12 09:17:44","modified":"2024-07-12 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